
© Arp, Jean / AUTVIS, Brazil, 2017. Formas expressivas (1932). MAC-USP Collection. Photography: Eduardo Ortega / Fundação Bienal de São Paulo
“The poster for this edition is designed by Raul Loureiro, who brought his own affinities as graphic motifs for the visual identity of the exhibition. It is composed of a reproduction of the work Formas expressivas [Expressive Forms] (1932), by Hans (Jean) Arp – a relief painting with wood –, accompanied by typographic elements. The visual identity adopts the Helvetica font family, which prioritizes clarity and neutrality of meaning, and emphasizes the number 33 as a conceptual element”.